IQOS ILUMA breakthrough technology.

Meet next level innovation with IQOS ILUMA.

Next level technology

With the help of a few technological breakthroughs, the all-new IQOS ILUMA minimizes your efforts, while allowing you to experience real tobacco taste.
IQOS ILUMA’s new SMARTCORE INDUCTION SYSTEM™ is completely bladeless, with easy tobacco stick insertion. The metal heating element heats the tobacco from within the TEREA stick, using induction. So, the tobacco is heated, instead of being burned.
IQOS ILUMA™ is designed to be used only with TEREA™ sticks. Do not use IQOS ILUMA™ and TEREA™ sticks with previous IQOS™ generations, as this may cause damage to your device.

Next level technology

Next level

Next level experience
Our most refined and advanced device ever. Bladeless. Clean. Effortless. Styled to the last detail.
Next level technology
Known design. Bladeless, clean, effortless.
Next level simplicity
Clean and enhanced, next level tobacco experience.