WHAT IS IQOS?

IQOS offers adult smokers something different to cigarettes. Our products do not burn tobacco. It creates smoke free alternative of traditional smoking.

Imprtant information: IQOS is not risk free.

Next level

Our most refined and advanced device. Bladeless. Clean. Simplified device.
lil SOLID Ez
Simple & Convenient device in a new design.
Learn More
IQOS ILUMA
Heated tobacco
Heats tobacco instead of burning it to deliver real tobacco taste.
Discover
Hard to choose?
Compare the IQOS ILUMA range to see which device is right for you.
IQOS ILUMA PRIME
New

IQOS ILUMA PRIME

Refined and advanced.

IQOS ILUMA
New

IQOS ILUMA

Simplified device.

ILUMA ONE
New

IQOS ILUMA ONE

Pocket-sized and ideal on the go.

Find your flavor
Discover our range of flavours for IQOS ILUMA, IQOS old gen. devices, lil SOLID Ez, and VEEV vape devices.

About Us

IQOS belongs to Philip Morris International (PMI), one of the world’s leading tobacco companies. We invested over 3 billion dollars and spent almost 10 years improving IQOS design, science and technology. According to our statistics there are already over 10 million IQOS users worldwide.
IQOS
Discover why millions of adult smokers around the world have switched to IQOS.
Technology
This product is not risk free. It provides nicotine, which is addictive. Only for use by adults.