Science and Vision
IQOS is the combination between science, technology and vision.
Cigarettes produce tar, IQOS ILUMA doesn't.
Tar is the residue from smoke after a cigarette is burned. IQOS ILUMA does not produce tar because it heats tobacco instead of burning it. It generates an aerosol residue that is fundamentally different from tar and consists of significantly lower levels of harmful chemicals.*
IMPORTANT INFORMATION: The absence of tar does not mean that IQOS ILUMA is risk free. IQOS ILUMA provides nicotine which is addictive
* Reductions in levels of the 9 harmful chemicals the World Health Organization recommends to reduce in cigarette smoke, which do not include nicotine
“I am using IQOS. I can now use IQOS at home or in the car without having everything smelling of cigarette smoke.”
Roger
Colombia
Cigarettes burn tobacco, which produces high amounts of carbon monoxide
IQOS ILUMA doesn’t burn tobacco, producing on average 98% less carbon monoxide (CO) and significantly lower levels of other harmful chemicals compared to cigarettes.*
IMPORTANT INFORMATION: This does not mean a 98% reduction in risk, and carbon monoxide is only one of many harmful chemicals in cigarette smoke. IQOS ILUMA is not risk free, and provides nicotine which is addictive.
"Consecutive use is easy, and it is nice that I don't have to care about the weight since it is very light."
Jamelukarin
Japan
IQOS emits less harmful chemicals than cigarettes.
Cigarettes burn tobacco, which produces high amounts of carbon monoxide. IQOS ILUMA doesn’t burn tobacco, producing on average 98% less carbon monoxide (CO) and significantly lower levels of other harmful chemicals compared to cigarettes.*
IMPORTANT INFORMATION: This does not mean a 98% reduction in risk, and carbon monoxide is only one of many harmful chemicals in cigarette smoke. IQOS ILUMA is not risk free, and provides nicotine which is addictive.
* We measured the levels of the 9 harmful chemicals the World Health Organization recommends to reduce in cigarette smoke, which do not include nicotine, and these are reduced on average by 95%. See Important Information.
Have a questions?
write us in the chat
Next level tobacco innovation.
With a fully sealed stick design for less hassle and less smell than ever before during stick extraction. TEREA - the expertly crafted tobacco sticks made only for IQOS ILUMA.
Get additional information about official IQOS Services available in Georgia.
IQOS Rental
Rental service is available for legal-age nicotine users
Warranty
Register your device and use warranty service
Installment
Installment service is available only for IQOS ILUMA devices.