What are the differences between DELIA and TEREA sticks: 5 differences

 

We launched DELIA in Georgia, because we believe that our adult users deserve the best experience in all senses and the opportunity to choose the taste, design and even the price of their sticks. Hereby we present

 

 

 

Tobacco for TEREA and DELIA sticks is of the same high quality and is processed according to the same technology, but the recipe for the tobacco blend (proportions of different types of tobacco and flavourings) is different. Therefore, the tastes of TEREA and DELIA are not repeated. If you’re seeking new variations, which you haven't tried yet, you could try the aromas of both brands.

 

 

TEREA has one of the largest selections of sticks among all tobacco heating systems: aromas ranging from classic tobacco , menthol-flavoured, fruity aromas with menthol taste as well as sticks with capsules - practically for every taste of adult consumers.

With DELIA, we have narrowed the assortment and focused on those the most demanded tastes. Especially for the purpose of optimizing production costs and being able to offer sticks for IQOS ILUMA adult consumers at a lower price.

 

 

TEREA is known for its novelties that appear every season – new flavors, sticks with capsules and etc. In some countries of the world, you can meet quite exotic aromas of TEREA as well as limited editions of TEREA. For example, with real flowers of carnation, star anise or rosemary leaves, or with flavors developed by Michelin-titled chefs and mixologists.

 

 

TEREA – colourful with pictograms, the product variety is represented in the design. And in Georgia, we even presented TEREA with the design of packs created by artificial intelligence last summer.

In DELIA, on the contrary, minimalistic and laconic packages.

 

 

After all of the above, it is obvious that TEREA and DELIA heated tobacco packs differ in price. DELIA is slightly cheaper than TEREA, the average price difference of pack is 1 GEL.

Both brands are designed for use with IQOS ILUMA and are not compatible with any other devices. When making Delia and Terea, the same amount of tobacco is used, so the sticks weigh the same. Also, they have the same size and the same high-tech structure - specially for induction heating. A thin metal plate is placed inside the tobacco part - a built-in heating element. When you turn on the IQOS ILUMA, the device begins to generate electromagnetic waves that heat the metal plate contactless, and it, in turn, heats the tobacco until the aerosol vaporizes. This is induction heating.