„Philip Morris” Will Import HEETS/FIIT from Italy in Georgia

„Buongiorno!” Yes, we say „Hi” in Italian to hint you/to let you know that from now HEETS/FIIT produced in Italy will be imported to Georgia and available for you. 

We are constantly trying to improve your experience and - „Philip Morris Georgia" is shifting its import to the HEETS/FIIT produced in Italy, what means highest quality and Italian character.

Philip Morris Manufacturing & Technology Bologna“ is the center, where highly specialized technicians work for prototyping and large-scale production of smoke-free products.

However, don't let this news confuse you.

This does not involve any change in the manufacturing process, structure or flavor of HEETS/FIIT. For better understanding, let's talk about the components of the sticks created specially for IQOS.

HEETS consist of tobacco and non-tobacco parts:

Tobacco part:

Tobacco is carefully selected, finely ground, and specially designed for heating.

HEETS consist of tobacco and non-tobacco parts:

Tobacco part:

Tobacco is carefully selected, finely ground, and specially designed for heating.

Non-tobacco part:

Cooling plug - designed to cool down the aerosol before inhaling: This is the part commonly referred to as plastic, but, it is made of corn-based material in a form of a biopolymer film and is biodegradable. This material widely used in Medical, Food and drink industries; for example, teabags and other items of everyday use. No harmful substances released from biopolymer film during the use of IQOS were identified

Protective Wrap –The wrapping holds the tobacco part together in one place. It also helps to heat tobacco, not burn it and helps to deliver consistent taste experience. To join all the parts of the HEETS stick we also have an outer paper wrap which has remained unchanged. 

Filter - Made of cellulose acetate.

Air flow chamber - Designed to hold the tobacco plug in place and transfer the aerosol to the cooling plug. Made of cellulose acetate (similar to filter)